Our Hotel ("Blue Marlin Beach Hotel", "we", "our", "ours" and "us") takes the issue of safeguarding your privacy seriously.
what data or information we collect from guest, customer, vendor, supplier, including a prospective or potential one, and you as well as visitor to the bluemarlin.co.ke and bluemarlinbeachhotel.com, affiliate and/or third party websites ("Guest", "you", "your" and "yours")
the way in which Blue Marlin Beach Hotel uses this data or information to better serve the needs of our Guests
Blue Marlin Beach Hotel commitment to GDPR
The GDPR (General Data Protection Regulation) is an important piece of legislation that is designed to strengthen and unify data protection laws for all individuals within the European Union. The regulation will become effective and enforceable on the 25th May 2018.
Our commitment: Blue Marlin Beach Hotel is fully committed to achieving compliance with the GDPR prior to the regulation’s effective date.
If You do not agree to this Agreement, you must not use our website and shall not make use of any of the Services on the Site. By agreeing to this Agreement, you acknowledge that You have read this Agreement, understood it, and agree to be bound by its terms and conditions.
TABLE OF CONTENT
What is Personal Information?
The term "Personal Information" refers to information about you as an individual, such as your name, address, age, gender, image and credit card information.
Why is Personal Information Collected?
Provide superior customer service to our guests
Your Personal Information is collected to assist us in making your reservation and providing the services you request, to ensure we meet your needs while you are staying with us and/or to allow us to contact you in relation to matters that arise from your stay with us. Our goal is to provide you with superior customer service, whether you stay with us once or many times. By keeping certain stay related Personal Information on file, such as information regarding guest history and itemized spending, Guests have the ability to confirm prior transactions and reconcile statements or invoices.
To keep our guests informed
We may use the Personal Information you provide and that we collect from our business partners to send you newsletters regarding our property and to advise you of promotions or to inform you of offers or other information that may be of interest to you. In order to do this, your information may be shared with a third party, for example, a customer relationship management company and/or a marketing and communications company. These companies are under contract with Blue Marlin Beach Resort Diani Ltd. and are contractually required to protect all Personal Information to which they have access. If you do not wish to receive information from Blue Marlin Beach Hotel, you may send an e-mail to:
For marketing research
Finally, we may wish to contact Guests to conduct surveys or focus groups to receive your views of our property and service delivery. Such information may be collected by a third party under contract with us and they will be contractually required to protect your Personal Information as explained below. Occasionally we will combine information from a number of Guests to better understand trends and Guest expectations. When this occurs, all identifiers are removed and the aggregate information cannot be linked to any specific Guest.
How is Personal Information collected?
On bluemarlin.co.ke/ bluemarlinbeachhotel.com
A. Initially upon contact with bluemarlin.co.ke/ bluemarlinbeachhotel.com
Once you have visited bluemarlinbeachhotel.com and accepted our cookie, an ID number is automatically assigned to your computer or mobile device whenever you visit bluemarlinbeachhotel.com. Despite the fact that you remain anonymous until you enter Personal Information on the website, the ID number allows us to log your session, so that we may better assist you should you need some individualized service or support. Once you enter Personal Information on the website, we associate your ID number with your contact information so we can recognize you on a future visit. We also use it to keep track of information that appears to be of particular interest to you.
B. While browsing bluemarlinbeachhotel.com
While in the process of browsing our website, you also provide us with information that does not reveal your personal identity. We use this aggregated, anonymous data mainly for editorial purposes, but we do not connect it to any Personal Information, such as your name or address.
When making a reservation
A. On bluemarlinbeachhotel.com
You can search for rates and availability on our website without providing any Personal Information.
Your credit card number will be verified using a checking sequence, but we do not authorize any payments at this point. Once you indicate confirmation of your reservation, all of the reservation information that you submitted will be sent to Blue Marlin Beach Hotel. From this point the information is sent to our property in exactly the same way as if you called us directly or if your travel agent made the reservation.
Due to the personal nature of the information you provide when making a reservation through our website, Blue Marlin Beach Hotel employs encryption technology to keep your data secure. We also retain a copy of the reservation profile on our hotel management plantform, excluding the credit card number connected to your ID number. We will then use that information to create a log in our database.
We also may combine information from a number of web visitors in a way that does not identify any user, in order to identify user patterns.
B. Through the Hotel
Reservations can also be made by contacting directly the hotel. When you make a reservation we may ask you for Personal Information such as your name, address, telephone number and method of payment. We may also obtain from you any room preferences or special requests. Confirmation of your reservation will be provided to you, generally by e-mail.
During your stay at the Hotel
During your stay, we record your itemized spending to properly assemble your folio, which sets out your room rate and other expenses billed to your room. We also record this information to comply with financial reporting requirements, including those imposed by auditors and government regulators. We may also collect certain information as required by local laws (e.g. copy of passport). Information particular to your stay may also be stored (i.e. health issues, payment difficulties, special requests, service issues). This stay specific information is stored in the property management system and is combined with information from previous visits that you have made. Certain information regarding your service preferences is also stored centrally by us. You may advise the hotel or resort if you do not want personal preferences shared.
In addition, we may retain the content of any document (including letters, comment cards, electronic documents such as e-mails and other similar forms of communication) that you send us before, during or following your stay. This information may be shared with employees of the hotel. Finally, in preparation for your stay, we may collect your photograph from publically available sources so that we can recognize you in order to provide you with superior customer service.
How do we store Personal Information?
Your Personal Information may be stored, used and transferred for processing in all jurisdictions where it is necessary, or if it is required under local laws, your Personal Information may be accessed by the courts, law enforcement and national security authorities with or without notice to you.
At the Hotel
Our Hotel stores Personal Information in a secure location, be it a database or filing cabinet. Furthermore, we take steps to ensure that only designated individuals have access to the Personal Information. Blue Marlin Beach Hotel, may use your Personal Information to create a guest profile that is stored in our property management systems. The stored guest profile information may include guest name, address, phone numbers, e-mail and credit card number. The guest profile may also include certain information regarding your service preferences.
In Property management system /Central Reservation System
In order to serve you better we also store your guest profile in web based property management system. We store other transaction information including the number of stays you have had at our hotel, including the number of nights of each stay. This information is available when you make a reservation at our hotel in order to serve you better.
In marketing data bases
Blue Marlin Beach Hotel maintains databases of Guest information which are used for marketing, promotional and research purposes. Guests will only receive such information if they have provided permission on their registration cards, on our website, or in some other form. Any information sent provides a clear notice of how to discontinue receiving promotional materials.
What information is not secure?
We endeavor to protect the privacy of your account and other Personal Information that we hold in our records, but unfortunately, we cannot guarantee complete security. Unauthorized entry or use, hardware or software failure, and other factors, may compromise the security of user information. Also, while we endeavor to put adequate contractual protections in place we cannot guarantee the security of any Personal Information in databases hosted by third parties.
When you log-in to complete or modify a Booking Profile, Guest Service Profile, your online interaction with us is protected from eavesdropping using the highest level encryption technology based on the browser you use. In order to ensure your privacy and the protection of information you choose to share with us, we allow only encrypted communications from all of our web forms.
It is important to note that any e-mail communication is not secure. This is a risk inherent in the use of e-mail. Please be aware of this when requesting information or sending forms to us by e-mail (for example, from the "Contact Us" section of our web site). We recommend that you do not include any confidential information (i.e.credit card information) when using e-mail. For your protection, our e-mail responses to you will not include any confidential information.
Finally, to be prudent, please be sure to always close your browsers when you are done using a form or the reservation site. Although the session will terminate after a short period of inactivity, it is best to close your browsers immediately upon completion.
What Personal Information may be provided to third parties?
We will only share Personal Information about you outside Blue Marlin Beach Hotel without your consent, where: (a) it is required or authorized by law (for example, in response to a legal subpoena); (b) it is required to provide you with services you have requested in which case you will be considered to have implied your consent (e.g. car rental); (c) if your stay has been paid for by a third party we will provide billing information to the paying party; or (d) if you have failed to pay amounts owed to Blue Marlin Beach Hotel.
If Blue Marlin Beach Hotel suspects any unlawful activity is taking place, it may investigate and/or report its findings or suspicions to the police or other relevant law enforcement agency.
How do I access/ revise my Personal Information?
If you are a Hotel Guest:
Step 1: To contact our Office:
via e-mail at
via letter - Attention: Data Personal Officer
Blue Marlin Beach Resort (Diani) Ltd.
Beach Road, Diani Beach,
P.O. Box 5607-80401
Mark as "Personal Information Request" together with your first name and last name and contactable telephone number
Step 2: To wait for our staff contact, this will take for a few days
Step 3: To identify you as the owner of Personal Information requested
our staff will require you to produce some form of photo identification (e.g. a copy of a government issued identification and signature, a passport or a driver's license and probable including home and business addresses, phone numbers and information of your stay with our Hotel) and you will be asked to sign a request form
How long is my Personal Information retained?
Your Personal Information will be stored for the period of time required by law in the jurisdiction of our hotel. It may be stored indefinitely by Blue Marlin Beach Hotel as long as there is a business purpose for doing so. From time to time we may delete your Personal Information if you have not stayed with us for a certain period of time.
How will I know if there are changes to this Policy?
Blue Marlin Beach Resort (Diani) Limited is a Kenyan limited company incorporated under the laws of Kenya. As such, laws and regulations in respect of data privacy protection applies to our company. We apply the requirements of these laws and regulations to how we handle all Personal Information received.
Data Personal Officer
Blue Marlin Beach Resort (Diani) Ltd.
Beach Road, Diani Beach,
P.O. Box 5607-80401